Definition
to shift: to move, to transfer, to change position, to relocate, to displace
To shift expresses a lateral movement:
He shifted the backpack from his right shoulder to his left because his right shoulder started to hurt.
We have shifted our focus from teenagers to senior citizens. This change is due to extensive market research.
a shift a move, a switch, a displacement
a (work) shift: a time period (where you are at work)
On Mondays, my shift at the factory begins at 7:30, and ends at 5:00 pm. However, if all the work is done early I can leave at 4:30 pm.
the night shift working at night
Pronunciation examples
UK: After a brief introduction, the focus shifted to the issue of the day.
US: I'm working the late shift tonight.
- "I will meet you Thursday evening at the factory, at 6:00 PM. Do not worry about bothering the employees, they are used to working irregular hours and shifts."
- "While the print media has indeed been critical of your company recently, we propose focusing on Delavigne's Internet presence to shift the narrative from tabloid gossip to the high quality profiles and experience of your staff."
- ""The shift to a new logo symbolizes the strategic transformation under way at Delavigne Corp."
- "I will meet you Thursday evening at the factory, at 6.00 PM. Don't worry about bothering the employees, they are used to working irregular hours and shifts."
- "Good luck with the rest of your shift, sucker!"
- "Bjorn : Last week, the balance of power in the Swedish Parliament shifted from the left to the right."
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