Definition
key demographic: principal target market
The key demographic for this year's perfume is divorced women. We are aiming our advertising campaigns at that specific group of people.
- "Susie : Our key demographic is divorced, love-starved women, aged 29-55."
- "The 15-24 male demographic has been affected by rumors of breast growth by extensive exposure to unisex perfumes."
Still unsure of the best way to use 'Key demographic'? Improve your English thanks to our online English lessons. We offer a free test as well as a free level assessment!
What our users say:
Test your English with Gymglish today and get a free level assessment
Absolutely free - no strings attached.